“IT NEEDS…MORE LASERS.”

 

Pew Pew!…Yeah, your creative had better have some value added firepower in this over-saturated sea of content, in which anyone with a smart phone and a few apps can design and publish and distribute original art/media/content. No matter how you make your stuff…quality is still king.

 

  1. GAMESPOT_COMEDY_CENTRAL_MOONBEAM_CITY-HD
  2. CBSi LOGO LOBBY LOOP-HD
  3. CHOW – MODERN KITCHEN-HD
  4. SNOOP DOGG CNET CES
  5. TV.COM TREEHOUSE MASTERS HPTO
  6. GAMESPOT TROLLI HPTO


 

SELL IT THROUGH.

Leading the Sales and Native/Branded Content Design team (Studio 61) at CBS Interactive for the last 5 years, I have redefined the visual approach to all pre-sale materials. This includes re-designing all sales deck templates company wide on all CBSi B.U.’s (CNET, Gamespot, TVGuide, CHOW, LAST.FM, ZDNet, CBSSPORTS.com, CBS.com etc) and raising the bar on RFP sell through with dynamic animated mocks and sizzle reels. Below are some of my pre-sale home page take over mocks presented in RFP responses, many of which were sold.

 

  1. TVGUIDE HOMELAND HPTO
  2. TV.COM TREEHOUSE MASTERS HPTO
  3. CNET SAMSUNG HPTO2
  4. GAMESPOT SAINTS ROW HPTO-HD
  5. CNET WINDOWS MENU TOUR HPTO
  6. GAMESPOT TROLLI HPTO
  7. TV GUIDE GAME OF THRONES HPTO
  8. GORILLA_CNET
  9. GAMESPOT PIKMIN 3 HPTO
  10. TVGUIDE DIG HPTO TVG
  11. GAMESPOT_COMEDY_CENTRAL_MOONBEAM_CITY-HD
  12. CNET SAMSUNG HPTO
  13. CNET_MICROSOFT_VIDEO_WALL_CONTENT_SLIDER_1080
  14. CNET HTC HPTO OMNIBAR BLEED
  15. CNET SAMSUNG TICKER HPTO
  16. TMOBILE CNET PARRALAX HPTO-HD
  17. HTC_VIDEO_WALL_2
  18. TV GUIDE CW THE FLASH HPTO
  19. SAMSUNG1080
  20. HTC_VIDEO_WALL_1
  21. Sprint_desktop_parrallax_CNET
  22. CNET_MS_RFP_WEARABLE_TECH
  23. NEFTLIX_HPTO_TVG_NEWLOGO
  24. S5_newsbar_st2SM
  25. Samsung_oven_Takeover
  26. Marvel Guardians_SM
  27. TVGUIDE_HOUDINI
  28. panasonic2
  29. RFP21080
  30. CNET_P&G_PARRALLAX_DESKTOP_MOCK_1080
  31. WINDOWS_MORPH_GAMING_HPTO_1080


 

 

 

 

CASE STUDY: BRANDZILLA

 

AT+T ran a multi-tiered branded content campaign with CBSi, and my 7 designer team and myself
turned traditional, dare I say boring B2B security content into a dynamic fun information share. The campaign
included several infographics, animation laden custom videos, ad units and traffic drivers.
The resulting high impact content of an otherwise dry topic, is a shining
example of the importance of HOW the story is told, when creating content.

 

 

 

 

BUSTIN’ OUT

 

These days, all bets are off when it comes to ad space. We are all breaking out of the literal box of banner ads, and diving fearlessly into the page itself. From seemless to parallax and beyond, we are experienced at creating new dynamic experiences that make the viewer say, “WOW! COOL!”, and forget they are being advertised to. Check out the Duracell/Star Wars disruptive ad, recently featured in BrandTale.

 

  1. DURACELL CONQUEST
  2. CNET_P&G_PARRALLAX_DESKTOP_MOCK_1080
  3. WINDOWS_MORPH_GAMING_HPTO_1080
  4. TMOBILE CNET PARRALAX HPTO-HD


 

SIZZ MARKIE

A few sizzle reels and other high impact pre-sale video assets

  1. Studio 61 Sizzle Reel
  2. CNET INFOGRAPHIC
  3. CNET MAGAZINE
  4. IAB RISING STARS CBSI WINNER-HD
  5. CBSI MAKERS SIZZLE REEL-HD


 

INTRODUCING…

Animated broadcast Opens/Intros

  1. CHOW – MODERN KITCHEN-HD
  2. CHOW REVIEWS-HD
  3. CHOW MAKERS INTRO-HD
  4. LIUNCH_WORTH_EATING_R2_sm
  5. chow.com presents_
  6. chow.com presents2
  7. Musical video recipies2


LIVE AND DIRECT

Custom immersive live video assets

  1. SNOOP DOGG CNET CES
  2. SXSWIsm
  3. E3_GS_R1_1080
  4. logoloop_R1_sm


 

RECENT MUSIC INDUSTRY DESIGN

 

 

 

CLIENT LIST

AGENCY: GOOGLE, SAMSUNG, HTC, APPLE, AT&T, DURACELL, BEST BUY, LG, SOUTHWEST, HONDA, SUBWAY, MCDONALDS, GHIRADELLI, VISA, USPS, P&G, MICROSOFT, STANFORD UNIVERSITY, ZEISS, COMEDY CENTRAL, HBO, SHOWTIME, DISCOVERY CHANNEL, FORD, TVGUIDE, QUALCOMM, COMCAST, VERIZON, SPRINT, CBS, MTV, T-MOBILE, TROLLI, CREST, TIDE, EA SPORTS, NAMCO, NINTENDO, SEGA, PLAYSTATION, XBOX, PIZZA HUT, KFC, LITTLE CEASER…..BASICALLY NAME A MEGA-LA-HU-GA-MA-CORPORATION, AND I’VE DONE ADS FOR THEM 🙂

MUSIC INDUSTRY: ATLANTIC RECORDS, CAPITOL RECORDS, SONY, UNIVERSAL, DEF JAM, STRANGE MUSIC, RAKIM, SNOOP DOGG, E-40, J-DILLA, HIEROGLYPHICS, DILATED PEOPLES, BECK, DELTA SPIRIT, TECH N9NE, ALCHEMIST, ROC MARCIANO, BEANIE SEAGEL, ICE CUBE, LITTLE BROTHER, ABB RECORDS, SAAFIR, JAY-ROCK, LIL B, THE PACK, STRONG ARM STEADY, DEFINITIVE JUX, ADRIANE YOUNG, TOO SHORT AND MORE.

 

NEWEST WORK

TV GUIDE THE FLASH HPTO

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TV GUIDE HOMELAND HPTO

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TV GUIDE GAME OF THRONES HPTO

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TREEHOUSE MASTERS TV.COM HPTO

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GAMESPOT COMEDY CENTRAL MOONBEAM CITY HPTO

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VOCAB SLICK – “SAY SOMETHIN’ SLICK”

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MISSION GIRLS – “WE ARE THE WOMEN”

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DURACELL POWERBAR SCROLLING AD

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BECK CNET 2016 CES PARTY REEL

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CNET STAR WARS MICROSOFT AD

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